Text editing in product posters entails inserting new text or replacing existing text while preserving product appearance, background content, and global composition. Despite recent progress in instruction-based image editing, general-purpose models remain unreliable in this setting: they often omit or incorrectly render the target text, place it over salient products or pre-existing content, and produce structurally distorted or visually inconsistent glyphs. We introduce \textbf{TextRefine}, a task-aligned post-training framework that combines supervised fine-tuning with operation-specific reward optimization to address these complementary failure modes. For text insertion, our text-span-level reward jointly assesses semantic fidelity and target-span coverage, penalizes spatial conflicts with products and existing text, and employs a gated structural constraint to preserve non-text regions. For text replacement, our glyph-level reward leverages the connectionist temporal classification (CTC) posterior of the target character to provide graded supervision for fine-grained defects, including missing strokes, structural deformations, and confusion among visually similar characters. We further introduce \textbf{OpenTextEdit}, a dataset comprising 100K images for text editing in product posters, with multi-text layouts, detailed text attributes, product masks, and challenging low-frequency characters. Extensive experiments on both insertion and replacement demonstrate that TextRefine consistently outperforms the evaluated image editing baselines in textual fidelity, placement reliability, and glyph quality while better preserving source-image content.
Automated e-commerce poster design requires both high-quality poster generation and flexible editing of existing designs. However, most existing methods either target end-to-end poster generation or follow multi-stage design pipelines, with limited capability for flexible and precise editing of existing posters. To enable unified generation and editing of e-commerce posters, we introduce Text Patch Generation and Editing, a unified task formulation that treats text patches as atomic units and covers four operations: poster generation, patch addition, patch deletion, and patch modification, with optional reference-guided style control. Based on this, we propose PosterText, a unified model trained with a four-stage curriculum, including text rendering pretraining, instruction-following training, reinforcement learning for preference alignment, and spatial guidance self-distillation for execution refinement. We further construct a large-scale dataset with patch-level annotations and a comprehensive benchmark for evaluation. Extensive experiments demonstrate that PosterText achieves competitive performance against existing generation and editing approaches, validating the effectiveness of the proposed framework.
Diffusion models have recently achieved remarkable success in high-fidelity image synthesis, yet their application to visual text generation and editing remains relatively underexplored. Unlike general image generation, visual text tasks demand precise structural regularity and legibility, which may pose additional challenges for small-scale text and non-Latin scripts such as Chinese. Existing UNet-based models often struggle to produce clear and coherent text, while DiT-based models, though more expressive, are typically limited to a single task, which may lead to redundant training pipelines, inconsistent visual styles, and reduced cross-task generalization. To address these challenges, we propose InnoText, a unified DiT-based framework capable of performing both text generation and editing within a single model. We introduce a Font Size-Aware Modulation (FSAM) module to enhance representations across font scales, a Small-Character Aware Augmentation strategy to improve fine-grained fidelity, and a Task-Specific Region Weighted Loss for adaptive optimization. To support training and evaluation, we also construct a high-quality bilingual (English-Chinese) visual text dataset covering diverse fonts, sizes, and backgrounds. Experimental results demonstrate that our method achieves superior generation accuracy and editing quality, producing visually appealing and realistic text images.