Universal multimodal embeddings are becoming a core component of modern AI systems, enabling heterogeneous content to be represented in a shared space for applications such as retrieval, recommendation, classification, and agentic systems. In this report, we present WeMM-Embedding, a family of universal multimodal embedding models supporting text, images, videos, visual documents, and arbitrarily interleaved multimodal inputs with flexible output dimensions. The family comprises 2B, 4B, and 9B variants and is trained in two stages: a large-scale multimodal alignment stage, followed by a refinement stage using curated data, fine-grained relevance supervision, and cross-scale knowledge transfer. Across extensive evaluations, WeMM-Embedding achieves leading performance on multiple public benchmarks. Notably, the 2B variant already surpasses the previously leading 8B open-source baseline on MMEB-v2, while the 9B variant further achieves a new state-of-the-art overall score of 80.6. WeMM-Embedding also demonstrates strong practical performance across WeChat applications, with substantial gains on a 26-task in-house benchmark and consistent improvements across 14 online A/B tests. It has been deployed at scale across recommendation and search applications, including WeChat Channels, Official Accounts, Moments, and e-commerce services. We have released the model weights and code to facilitate future research at https://github.com/Tencent/WeMM-Embedding.
Conversational assistants increasingly recommend follow-up edits to help users continue a task. Existing systems primarily target text-only interactions, leaving image-creation conversations underexplored. In image-creation tasks, useful follow-up edit suggestions must reflect user preferences, offer diverse directions, and remain executable on the current image. We collected 100,000 real multi-turn image-creation conversation samples from Qwen App and found that 80.1% are image-dependent, underscoring the need for multimodal recommendation. We address this setting with a three-stage framework. In Stage 1, we use real online data to build a human-reviewed table of appropriate follow-up editing intents, then create SFT targets and fine-tune a multimodal policy. In Stage 2, to align rule-guided SFT suggestions with actual user choices, we use user click feedback to optimize the policy through multi-objective reinforcement learning. In Stage 3, to reduce visual inconsistencies between suggested edits and the current image, we introduce a visual verifier as additional training supervision. Extensive experiments demonstrate that our framework significantly outperforms baselines on both automatic and human evaluations. In a live user-randomized A/B test with millions of users, our final framework reduces visual inconsistency from 3.7% to 0.9%. Furthermore, it significantly improves recommendation CTR by 32.70%, image take-away rate by 16.32%, and average conversation turns per user by 39.90% (all p<0.05). Project page: https://what-to-edit-next.github.io/
Modern AIGC pipelines deliver high-fidelity images and videos but presuppose a well-formed creation instruction, while end users rarely articulate visual details, leaving generators misaligned with user demand. We study personalized content generation, which turns a user's interaction history into an executable instruction for downstream synthesis, and identify two obstacles: behavior must be encoded in a form legible to language reasoning, and the model must acquire instruction-writing skill absent from both pretraining and behavior data. We propose NaviGen, which represents each item with a dual identifier coupling a collaborative code and a textual code as a behavioral substrate and a semantic bridge in one token stream. On this representation, a two-stage SFT+RL pipeline first distills preference reasoning and instruction writing from evolutionarily searched supervision, then aligns generation with user intent through hierarchical and self-consistent rewards. Experiments across product, game, and short-video domains show that NaviGen improves personalized image and video generation, strengthens next-item prediction, and yields more specific, relevant, and visually generatable instructions. Our code is anonymously released at: https://github.com/iLearn-Lab/NaviGen.