Yan Fang, Jialin Chen, Chun Gan +5cs.CL cs.AI cs.GT cs.LG
LLM-native advertising embeds sponsored content directly into model-generated responses, shifting the unit of sale from a fixed slot to a moment within an evolving conversation. Existing LLM ad-auction mechanisms primarily operate within a single response, settling the winner but not the timing. The extension is nontrivial: with one native insertion opportunity per session, the stopping time depends on bids, coupling timing with allocation, so static truthfulness arguments no longer apply. We propose the LLM-based Optimal Stopping Dynamic Auction (LLM-OSDA), a dynamic cost-per-click auction that integrates Bellman optimal stopping, winner allocation, and envelope pricing. A bid-independent LLM layer estimates contextual click quality and seamlessly renders the winning ad, while bids enter only the committed auction mechanism. Under an exact Bellman oracle, the expected discounted-click allocation is monotone in each advertiser's bid, and the corresponding envelope payment makes truthful bidding weakly dominant in expectation. For practical deployment, a learned StopNet approximates the Bellman action values. We show that its decisions differ from the optimal policy only near the stopping boundary and bound the resulting incentive loss in terms of its approximation error. Experiments on a simulated conversational advertising corpus show that LLM-OSDA improves net revenue by 11 percent over the strongest fixed-timing baseline while maintaining comparable user retention. Code is at https://github.com/2025Fang2025/llm-osda.
We study repeated contextual procurement auctions in which the platform must learn context-dependent product values from bandit feedback. We give an exactly truthful explore-then-commit mechanism with $\widetilde O((ng)^{1/3}T^{2/3})$ regret. We also give a frozen-payment UCB mechanism with a regret-incentive tradeoff: the near-UCB tuning attains \(\widetilde O(\sqrt{ngT})\) welfare regret, while for fixed \(n,g\) its total incentive error is \(\widetilde O(T^{3/4})\); the balanced tuning gives \(\widetilde O(T^{2/3})\) on both scales. Regret is measured as welfare loss relative to the full-information efficient allocation. We prove a matching lower bound for the frozen-payment regret-incentive tradeoff.
Zhenting Qi, Huangyuan Su, Ao Qu +13cs.CL cs.AI cs.MA
How can a population of agents self-orchestrate and self-adapt into stronger collective intelligence without centralized control? Inspired by Friedrich Hayek's economic theory of decentralized coordination in markets, we study this question through an agent economy in which agents compete via auctions for the right to act, exchange payments, and accumulate wealth from environmental rewards. These simple economic signals induce decentralized credit assignment, driving planning without global orchestration or explicit communication protocols. The population evolves through economic selection: effective agents accumulate wealth and are mutated via exploitation, while ineffective ones go bankrupt and are replaced via exploration. We show that, initialized with weak agents, the economy produces emergent multi-step reasoning strategies and outperforms stronger monolithic baselines across five agentic tasks, including mathematical reasoning, financial research, scientific research, accelerator design, and distributed-system optimization. We further provide theoretical insights into how economic dynamics shape agent behaviors, linking local incentives to long-term global performance. Our results suggest a new path to multi-agent intelligence: rather than engineering coordination, we can design decentralized incentive structures under which it automatically emerges.