Long-term User Engagement Optimization through Model-agnostic Downstream Rewards Learning

As recommender systems mature in the past few years, their optimization objectives have evolved from a primary focusing on short-term behavioral signals to a broader emphasis on long-term user engagement and retention. However, directly optimizing retention is difficult because return signals are sparse, delayed, and only partially attributable to earlier recommendations. Prior work has addressed this challenge with sequential modeling and reinforcement learning, but these approaches typically require task specific reward engineering, substantial computational overhead, and surface specific implementations that are difficult to generalize. In this paper, we present a unified, model-agnostic downstream reward framework for optimizing long-term user value in large-scale recommendation systems. First, we formulate the downstream reward learning problem and develop an offline screening framework to identify session level behaviors that are both observable early and predictive of future retention. We then propose several model-agnostic downstream rewards signals derived from observed user action patterns across multiple sources. We further discuss the engineering effort to productionize the proposed rewards derivations and challenges we faced when adding them to our ranking models. Online A/B experiments demonstrate consistent improvements in engagement and retention-related metrics, and the framework has been deployed across multiple Pinterest surfaces, including Homefeed, Related Pins, Search, and Notifications.

Learning to Solve, Forgetting to Retain: Correct-Set Turnover in RLVR

Reinforcement learning with verifiable rewards (RLVR) improves the ability of large language model, yet headline accuracy gains often conceal a hidden cost: previously solved problems quietly become unsolvable as training proceeds. We frame this phenomenon as \emph{correct-set turnover}, representing the coupled dynamics of solution acquisition and regression over the mastered set. Under this view, retention becomes an explicit optimization target alongside acquisition. We analytically and empirically establish the \emph{repair-window principle}: the cost of restoring a regressed prompt grows sharply with review delay, defining a low-cost window that standard RLVR pipelines fail to exploit. To address this, we propose \textbf{\method{}}, a retention-aware review mechanism that tracks mastered prompts and periodically reintroduces them to \textbf{remind} the model of previous solutions. By utilizing pre-rollout batch replacement, \method{} incurs zero additional rollout overhead. Evaluated across 20 benchmarks spanning image-text, video, and text-only tasks with Qwen3-VL and Qwen2.5-Math, \method{} consistently improves performance over GRPO, DAPO, and replay baselines, demonstrating robust generalizability across modalities and algorithms.