Small and medium-sized businesses need timely financial guidance, yet historical accounting logs record self-selected and often co-occurring business changes rather than randomized recommendations. We formulate this setting as observational policy ranking: from pre-decision financial information, a policy selects one of 34 ledger-derived business-change categories for a target financial KPI. Using 85,078 company-month observations from 7,505 firms, we introduce Covariate-Adjusted Residual Policy Learning (CAR-PL), an action-wise R-learner that operates directly on multi-hot logs and regularizes selection by observational support. We compare CAR-PL with an uplift T-Learner, a conservative contextual value model, a zero-shot LLM, and non-personalized references on company-disjoint held-out firms under a shared model-assisted scoring rule. CAR-PL has the highest Gross Profit point estimate (0.084), the T-Learner has the highest Revenue point estimate (0.085), and the contextual value model has the highest Quick Ratio point estimate (0.062). CAR-PL and the T-Learner are not statistically separated on either growth KPI in matched company-clustered comparisons, while CAR-PL selects 33-34 categories and produces less concentrated selections across the catalog. Outcome-model-only scoring retains the same KPI-level point-estimate leader or top pair, and category rankings remain similar when the all-zero treatment reference is replaced by the most common training co-action pattern. These findings support objective-specific ranking of SMB financial guidance from multi-action accounting logs.
Uplift modeling (conditional-average-treatment-effect estimation) drives personalized targeting, yet published uplift benchmarks frequently disagree on which estimator performs best; we show the disagreement is substantially about metrics, not models. UpliftBench evaluates 12 uplift estimators under an outer-test-isolated, multi-objective protocol across seven dataset families; its two findings are identified where a reference objective exists -- F1 on the standard continuous benchmark (IHDP), F2 in a within-sample case study on Jobs. On that benchmark, Qini shows no detectable alignment with effect accuracy -- across all 100 IHDP realizations its mean rank correlation with effect accuracy is +0.07, 95% CI [-0.03, +0.16] -- while AUUC is consistently more aligned (paired prefix-mean-AUUC-over-Qini gap +0.49 [+0.40, +0.59]; the shipped cumulative-gain AUUC aligns better still, +0.73). On Jobs, ranking metrics are structurally insufficient for a sign-threshold policy because they discard the score level; empirically, within the released split-rotation analysis direct policy-risk selection yields lower benchmark regret than random model selection while Qini, AUUC, and uplift-at-$k$ do not (14-15% regret). Calibrating the decision threshold removes 81% of the Qini-selection regret. Both findings are bounded, not universal: F1 is not detected on either validation family (the ACIC and Revenue-Synthetic gaps are both indistinguishable from zero), and F2 vanishes under a budgeted-value objective where rank suffices. UpliftBench releases versioned loaders, fixed protocols, result artifacts, and a reproducible living leaderboard; the public repository accompanies the paper.
Pantelis Z. Hadjipantelis, Weng Man Chiang, Karthik Nageshstat.ME cs.LG stat.ML
Estimating heterogeneous treatment effects (CATE) requires simultaneously detecting effect modification and quantifying estimation uncertainty. Existing tree-based methods make an uneasy trade-off: significance-based approaches (Radcliffe and Surry 2011) identify subgroup interactions directly but lack valid inference; honest causal trees (Athey and Imbens 2016) deliver nominal confidence interval coverage but use outcome-agnostic splitting criteria that sacrifice interaction sensitivity. We introduce a hybrid algorithm that fuses significance-based splitting with honest sample-splitting and cross-validation. Our splitting criterion uses the squared $t$-statistic for the treatment $\times$ side interaction ($t^2$), which is shown to be directly aligned with the honest $\text{EMSE}_τ$ criterion when the interaction is strong. Post-hoc honest cross-validation selects the cost-complexity penalty, giving a single principled estimator with nominal CI coverage at the leaf level. For forests, we retain bootstrap count vectors to enable an infinitesimal jackknife (IJ) variance estimate of Monte-Carlo convergence rather than formal pointwise inference. On the three synthetic designs from (Athey and Imbens 2016) the single tree achieves approximately 90% leaf-average CI coverage at the 90% nominal level across all three designs (200 replications each); on the Criteo, Hillstrom and Starbucks uplift datasets we match Qini coefficient performance of S-, T-learner and GRF baselines. An open-source Python package with reproducible seeds, sklearn-compatible API, and full test coverage accompanies this work (https://codeberg.org/hadjipantelis/rattus).
Uplift modeling, crucial for estimating individual treatment effects (ITE), faces dual challenges: flexibly leveraging inter-group similarity to enhance discriminative power and debiasing under unobserved confounding scenarios. In this paper, we propose the Cross-Head Attention Uplift Network (CHAUN) and Robust Adversarial Inverse Propensity Score (RA-IPS) method to address these limitations. CHAUN employs shared feature embeddings and cross-head attention mechanisms to dynamically integrate treatment-specific and control-specific representations, enhancing inter-group correlation modeling. Theoretically, we prove that access to the true propensity scores ensures ITE identifiability even with unobserved confounders. For practical scenarios lacking true propensity scores, RA-IPS adversarially optimizes propensity weights within constrained uncertainty sets to mitigate bias from unobserved variables. Experiments on public datasets (CRITEO-UPLIFT, LAZADA) and a production e-commerce dataset demonstrate CHAUN's superiority over state-of-the-art uplift models, achieving relative improvements of up to 25.6% in QINI scores. RA-IPS further enhances robustness, outperforming standard IPS by 5.4% under unobserved confounding. The results validate the effectiveness of our proposed methods in real-world causal inference tasks.